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Dinner SOS .
Consulting Editor for Condè Nast

date. 2024

city. New York

role . Consulting Editor

 

My mission for this project, as defined by my boss, is "structured play." First, my role is to help the show do what it does well even better: to identify where production processes can be adjusted to run more efficiently and to support the team as they put out the show week after week. After this initial fine tuning comes the play: my role becomes to help the team dream about what their show could be and how they might stretch beyond what they've already built, to hopefully grow and reach new audiences. This work requires a grounding in what's possible: what "big swings" are fun and compelling as well as being both realistic from a production perspective given the team's workload and in alignment with Bon Appetit's brand identity and programming goals.

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